Monday 28 March 2011

The availability of opportunities to franchise Boots in a country

Some one who is interested in franchising Boots in his own country must discuss with the Boots and its other related company’s main persons who are related to retailing and franchising.

All of the above terms of Porter Diamond Model will be taken into consideration, when Boots store will enter in the Bangladeshi market. How this framework matters in Bangladesh is really important to know. The four dimensions of Porter diamond Model that are concern about the international competitiveness of a product or company are:


*     Factor Condition
*     Demand Condition
*     Related & Supporting Industries
*     Firm Strategy, Structure & Rivalry

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