Executive Summary

Boots is one of the best-known retail names in the UK. Boots Retail includes the Boots stores, offering healthcare, beauty, toiletries, baby, food, photography, opticians, dental care and wellbeing services and products. Boots develops, manufactures and markets products, both to the UK and to a larger worldwide customer base. Its ability to develop powerful own brand and exclusive ranges sets it apart from competitors and gives its customers compelling reasons to come to Boots. The company is now focusing on supplying Boots’ foreign market through implants in larger, established foreign stores. The implants sell around 800 products, which are a mix of Boots own brand products and additional exclusive products. The benefits of this to the business include the opportunity to market to an established customer base, ability to control costs and opportunity for scalability. Boots now have more than 400 implants in nine countries as well as 77 stand-alone stores in Thailand. Boots Health and Beauty stores are now established in Ireland, Thailand and Taiwan. Furthermore, there is a golden opportunity for Boots to expand their global products and services in Bangladesh also. Boots can enter the Bangladeshi market for its demand and brand image. Under the unique brand, the high-quality product provider—Boots holds some exclusive strength. And Boots will get the maximum competitive advantage in Bangladesh for their exclusive brand image and superior products and services. Demand for Boots’ is another strength for them. Because many people are already aware of Boots and most of targeted audience want the world-class retail store to be in Bangladesh. It’ll be beneficial for our country’s people, where they can get some world famous, modern, and effcient products and services from Boots.

                                                                                   

Boots is one of the best-known retail names in the UK. Boots Retail includes the Boots stores, offering healthcare, beauty, toiletries, baby, food, photography, opticians, dental care and wellbeing services and products. Boots develops, manufactures and markets products, both to the UK and to a larger worldwide customer base. Its ability to develop powerful own brand and exclusive ranges sets it apart from competitors and gives its customers compelling reasons to come to Boots. The company is now focusing on supplying Boots’ foreign market through implants in larger, established foreign stores. The implants sell around 800 products, which are a mix of Boots own brand products and additional exclusive products. The benefits of this to the business include the opportunity to market to an established customer base, ability to control costs and opportunity for scalability. Boots now have more than 400 implants in nine countries as well as 77 stand-alone stores in Thailand. Boots Health and Beauty stores are now established in Ireland, Thailand and Taiwan. Furthermore, there is a golden opportunity for Boots to expand their global products and services in Bangladesh also. Boots can enter the Bangladeshi market for its demand and brand image. Under the unique brand, the high-quality product provider—Boots holds some exclusive strength. And Boots will get the maximum competitive advantage in Bangladesh for their exclusive brand image and superior products and services. Demand for Boots’ is another strength for them. Because many people are already aware of Boots and most of targeted audience want the world-class retail store to be in Bangladesh. It’ll be beneficial for our country’s people, where they can get some world famous, modern, and effcient products and services from Boots.

                                                                                   

Boots is one of the best-known retail names in the UK. Boots Retail includes the Boots stores, offering healthcare, beauty, toiletries, baby, food, photography, opticians, dental care and wellbeing services and products. Boots develops, manufactures and markets products, both to the UK and to a larger worldwide customer base. Its ability to develop powerful own brand and exclusive ranges sets it apart from competitors and gives its customers compelling reasons to come to Boots. The company is now focusing on supplying Boots’ foreign market through implants in larger, established foreign stores. The implants sell around 800 products, which are a mix of Boots own brand products and additional exclusive products. The benefits of this to the business include the opportunity to market to an established customer base, ability to control costs and opportunity for scalability. Boots now have more than 400 implants in nine countries as well as 77 stand-alone stores in Thailand. Boots Health and Beauty stores are now established in Ireland, Thailand and Taiwan. Furthermore, there is a golden opportunity for Boots to expand their global products and services in Bangladesh also. Boots can enter the Bangladeshi market for its demand and brand image. Under the unique brand, the high-quality product provider—Boots holds some exclusive strength. And Boots will get the maximum competitive advantage in Bangladesh for their exclusive brand image and superior products and services. Demand for Boots’ is another strength for them. Because many people are already aware of Boots and most of targeted audience want the world-class retail store to be in Bangladesh. It’ll be beneficial for our country’s people, where they can get some world famous, modern, and effcient products and services from Boots.